Business Development
Consulting Conversations: The Power of Effective Follow-Ups
Whether you are working in sales or part of a project delivery team, working with others requires effective communication. But you already knew that. The
Sales & Marketing
Sales & Marketing
The 4 Key Responsibilities of an Effective Account in Salesforce
Time to revisit another classic topic and dust off an old gem we first shared quite a while back. We first published this blog back
Culture & Values
New Year, New Goals, New Skills: A Few Tools to Help You Level Up in 2024
Time seems to fly by faster each year, but if you’re anything like us at Lane Four, we’re always looking for ways to make each
Business Development
4 Ways to Make Ramping BDRs Go Smoothly
Get your new BDRs out of onboarding and fully ramped sooner with 4 tips to speeding up your BDR ramping process.
Business Development
Getting the Most Out of MEDDPICC: Lane Four’s Approach to Operationalizing this Powerful Framework
We know that the sales landscape is very dynamic and can move fairly quickly. This is why staying ahead of the competition requires a strategic
Business Development
Scaling Your Sales Team: How to Set New Sales Reps Up for Success
Don’t sacrifice training quality for ramping speed. Create a well-designed onboarding and ramping plan that sets Sales Reps up for success.